Social Media Executive – Short-Form Video & Content Strategy

About the Role

We’re seeking a Social Media Executive who lives and breathes short-form video content. From Reels and YouTube Shorts to Stories and Status updates, you’ll shape our online presence with creative, platform-first videos that connect with audiences. If you thrive on trends, memes, and quick-turnaround content — this is your playground.

Key Responsibilities

Ideate, shoot (if needed), edit, and publish short-form videos (Reels, Shorts, Stories, Status) for Instagram, LinkedIn, YouTube, WhatsApp, and Meta

Partner with marketing and product teams to convert concepts into snackable, high-performing content

Track emerging social media trends, viral memes, and trending audio to stay ahead of the curve

Manage platform-specific posting schedules and apply best practices for reach & engagement

Monitor performance analytics and optimize content for higher engagement and visibility

Interact with followers, respond to comments/DMs, and nurture community engagement

Collaborate with designers, creators, and product leads for brand-aligned storytelling

What We’re Looking For

0–2 years of experience in social media content creation (fresh graduates with strong portfolios are welcome)

Proficiency with tools like CapCut, Canva, VN, InShot, Adobe Premiere Pro (or similar editing software)

Strong grasp of vertical-first video formats, storytelling hooks, and platform algorithms

Excellent written English and creative copywriting skills

Bonus: Exposure to motion graphics, meme culture, or regional content adaptation

Preferred Traits

Self-driven creator with hustle and creativity

Ability to work fast, iterate faster, and deliver with agility

Deep passion for startups, social virality, and the creator economy