The USA is a country where people from all over the world like to settle down due to its advanced cities, health services, and opportunities to expand business. People from all over the world come together here, and you can find their community groups everywhere. Similarly, there is our client who wants to expand their business of delivering home-cooked food to introduce their culture to other people and to give a home-like feeling to their country people who came to the USA for study or for jobs.

Here, our client wants to expand her start-up business around the city of Chicago, IL, from her home, but she needs a proper website and digital marketing for her business.

The needs the client presented were

• Marketing of her start-up around all the localities so she grabs need customers.

• Proper website development where customers can place orders

• Platform where she can display the items, offer, timing, etc.

The digital solution we provided them,

Local marketing strategies

We registered the business on Google Business by creating a specific logo for her business. Added photos, customer reviews, location, and contact details.

Digital Marketing

We did social media marketing and ran promotions on Facebook and Instagram for local engagement. Used Facebook Ads to target customers and display offers and discounts to attract new customers. And also collaborate with local influencers and bloggers for brand building.

Website development for placing orders online

We use WordPress to create a mobile responsive website where customers can place orders and clients can find them. We add all the essential features like product description, image, and price and also mention the discount on it. We made an easy checkout process with different and multiple payment options. Add the feature of order tracking and confirmation email.

Worked on SEO optimization.

Implement local SEO keywords to get high ranks in Google search.

Overall, we combine digital marketing to reach out to local customers to maximize the sales. A simple but SEO-friendly website was created for online ordering, which involved social media management to gain new customers and to build a loyal base for the client.